Case Study: Sideshow achieves fair, reliable product launches with Queue-it

Sideshow ensures fair product launches for 150k fans with Queue-it

Sideshow, a retailer of high-end collectibles, faced significant challenges during limited-edition product launches. High demand from passionate fans caused site crashes and slowdowns, damaging customer trust and their professional reputation. They partnered with Queue-it to implement its virtual waiting room solution to manage traffic spikes and ensure a fair purchasing process for their customers.

Queue-it provided a scalable and reliable waiting room system that controlled visitor flow to the site, preventing crashes. This ensured fair, random access to products and maintained 100% uptime during launches. The solution processed over 122 million visitors and helped generate an extra $23,000 in annual cross-selling revenue through promo codes. Queue-it enabled Sideshow to run over 30 successful and trusted product launches.

Sideshow