Case Study: Rakuten France achieves peak traffic protection with Queue-it

Rakuten France handles an 819% traffic spike in 2 minutes with Queue-it

Rakuten France, a major online marketplace, faced significant challenges managing extreme, sudden traffic spikes caused by Black Friday sales and media appearances. These spikes, sometimes increasing by 819% in minutes, overloaded their infrastructure and created a poor user experience with website errors. To protect their backend systems and ensure a seamless experience for their buyers and sellers, they turned to the vendor Queue-it for its virtual waiting room solution.

Queue-it implemented its virtual waiting room, which reacted instantaneously to traffic peaks. This solution successfully managed the massive demand, allowing Rakuten France to run their Black Friday sales without crashes and handle an unplanned TV appearance that spiked traffic 819% in two minutes. The result was a seamless customer experience, no drop in conversion rates, and significant peace of mind for the Rakuten team, knowing their site would remain stable under any load.

Rakuten France