Case Study: London Symphony Orchestra achieves smooth ticket onsales and stronger brand impact with Queue-it

London Symphony Orchestra - Customer Case Study

The London Symphony Orchestra (LSO), one of the world’s top orchestras, needed a better way to manage heavy traffic during seasonal online ticket sales. To keep ticket onsales consistent with its brand and avoid redirecting customers to the Barbican Centre during peak demand, LSO looked for a reliable online queueing solution from Queue-it.

Queue-it implemented a virtual waiting room on LSO’s website, making the ticket release process fast and easy to set up. The solution smoothed traffic spikes, kept the website up during the onsale, and helped generate hype and positive feedback around the event and LSO’s new visual identity, supporting both ticket sales and brand awareness.

London Symphony Orchestra

Jo Johnson

Senior Digital Marketing Manager