Case Study: JustBats boosts sales and delivers a fairer product drop with Queue-it

JustBats boosts sales 400% YoY with Queue-it

JustBats, a leading online retailer of baseball and softball bats, faced a critical challenge during a high-demand product drop for COMBAT MFG bats. Extreme traffic spikes from the limited-edition launch caused site performance issues and inventory management problems, negatively impacting customer experience. To ensure a fair and smooth process for their next drop, JustBats turned to the vendor Queue-it and implemented its virtual waiting room service.

Queue-it's solution provided a controlled, scheduled waiting room that managed user access and prevented site overload. This resulted in a dramatically successful launch for JustBats. The measurable impacts included a 400% year-over-year sales increase, a tripled conversion rate, and a 96% reduction in support requests. Queue-it enabled JustBats to run a fairer sale, minimize bot activity, and significantly boost customer trust and loyalty.

JustBats