Case Study: GUNNAR Optiks keeps its site online during Shark Tank traffic spikes with Queue-it

GUNNAR Optiks keeps Shark Tank traffic online with Queue-it and lands $750,000

GUNNAR Optiks, a maker of digital eyewear, faced the challenge of handling a massive, unpredictable surge in website traffic following an appearance on the television show Shark Tank. They needed to ensure their ecommerce platform remained online and functional for thousands of potential new customers. To prepare for this, they implemented Queue-it's virtual waiting room as a safety net.

By using Queue-it's solution, GUNNAR Optiks successfully kept their website online during the traffic peaks, preventing crashes and managing the influx of orders. The implementation was supported by helpful service from the Queue-it team. As a direct result of the successful appearance, the company also secured a $750,000 investment from one of the show's entrepreneurs.

GUNNAR Optiks