Case Study: Starlight improves data literacy and reporting with Questionmark

Starlight improves data literacy across all staff in 6 weeks with Questionmark

Starlight, a UK children's charity, sought to improve its data literacy to make more informed, data-driven decisions for its operations and fundraising. They partnered with Questionmark to utilize its online assessment platform, specifically a Ready-Made Data Literacy assessment developed with Cambridge Assessments, to evaluate their organization's capabilities.

Questionmark delivered a practical data literacy test to all Starlight staff. The results provided clear insights that helped the charity focus its improvement efforts. By using Questionmark's reporting tools, Starlight saved time, reduced human error, and gained the ability to turn data into actionable business insights, ultimately supporting their goal of becoming a more evidence-led organization.

Starlight