Case Study: Venaria Reale advances its European City of Sport 2025 candidacy with Quattrolinee’s city branding and communications

Venaria Reale advances its European City of Sport 2025 bid with Quattrolinee across 4 sustainability themes

The customer Venaria Reale, a city in Italy, sought to become the European City of Sport 2025. Their challenge was to prepare a comprehensive and compelling candidacy bid that would showcase their commitment to sport and sustainability. They engaged the vendor Quattrolinee to provide strategic support and creative services for this project.

Quattrolinee implemented a multi-faceted solution that included city dressing, a strategic communication plan focused on sustainability, and the creation of both analog and digital media. This included designing the official bid dossier, event materials, and a motion graphics video to enhance the city's presentation. Through this work, Quattrolinee helped Venaria Reale present a fresh, disruptive, and recognizable identity to the European delegation.

Venaria Reale