Case Study: Compagnia di San Paolo boosts crowdfunding donations with Quattrolinee

Compagnia di San Paolo boosts crowdfunding donations with Quattrolinee across 3 organizations

Compagnia di San Paolo launched an experiment to evaluate crowdfunding as an alternative fundraising strategy for ten non-profit organizations. The challenge was to provide these entities with capacity building support, including communication strategies for their campaigns. Quattrolinee was engaged to provide this specialized communication support for three of the participating organizations.

Quattrolinee implemented a training course for the three entities, focusing on target analysis, communication strategies, digital tools, and data analysis. This equipped the organizations with the skills to effectively communicate their crowdfunding campaigns. As a result, the entities supported by Quattrolinee experienced a constant growth in donations compared to the other projects in the experiment.

Compagnia di San Paolo