Quartile
90 Case Studies
A Quartile Case Study
Valvomax, an automotive accessories brand, faced a challenge in scaling its Amazon advertising efficiently. While the brand had a top-ranked product and strong demand, its ad budget was spread too thinly across many lower-performing SKUs, creating customer friction and constraining growth potential. To unlock its next phase of growth, Valvomax partnered with Quartile for a disciplined advertising optimization approach.
Quartile implemented a solution that reallocated over 90% of ad spend to Valvomax's three best-selling products and restructured campaigns to separate branded and non-branded traffic. This created a more focused and efficient system. As a result, Valvomax achieved a 94% year-over-year increase in total sales, a 310% increase in ad-attributed sales, and a 32% improvement in ACOS, all while maintaining stable efficiency and proving the value of Quartile's strategy.