Case Study: Moosejaw achieves 82% Google Shopping revenue growth with Quartile

A Quartile Case Study

Preview of the MooseJaw Case Study

The Team+Tech Model That Scaled Moosejaw’s Google Shopping Revenue by 82%

MooseJaw, an outdoor apparel and gear retailer carrying brands like The North Face and Patagonia, faced the challenge of aggressively growing Google Shopping traffic and revenue while keeping return metrics aligned amid shifting promotions and seasonality. To meet these goals the retailer partnered with Quartile and adopted Quartile for Shopping to bring together best-of-breed technology and dedicated Google Shopping expertise.

Quartile implemented a team-plus-tech approach: human-led strategy to restructure campaigns (including device and promotion-focused segments) and Quartile for Shopping’s machine learning to ingest MooseJaw’s ERS targets, channel data, product feed attributes and search behavior, dynamically adjusting bids at the product level. The result was strong topline impact—Quartile helped drive an 82% year‑over‑year revenue increase and 142% traffic growth, plus holiday gains of 18% revenue in November and 37% in December.


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MooseJaw

Dan Pingree

VP Marketing


Quartile

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