Case Study: Best Choice Products boosts Walmart Connect performance with Quartile

How Quartile Helped Best Choice Products Unlock Walmart Connect

Best Choice Products, a multi-category home goods brand, was already advertising on Walmart Connect but struggled to keep up with the demands of managing hundreds of products, bids, and budget pacing manually. With limited time to focus on Walmart and concerns about missing opportunities, the team needed a way to scale their catalog efficiently without adding headcount.

Quartile helped Best Choice Products manage Walmart Connect with AI-driven bid automation, budget pacing up to three times per day, and managed-service support to surface high-performing keywords and products. The result was a 60% increase in total impressions YoY, 50% higher total sales YoY, 48% growth in ad sales YoY, a 17% lift in conversion rate YoY, and a 27% improvement in ROAS, while also enabling the team to increase ad spend by 25% and reallocate budget from Amazon to Walmart.

Best Choice Products

Andres Olalla

Senior Channel Advertising Manager