Case Study: Louis Vuitton modernizes internal communications with Quark Publishing Platform

Quark Matches Innovation with Elegance for Louis Vuitton

Louis Vuitton, the iconic luxury leather goods brand with more than 18,000 employees and 465 stores, needed to modernize internal communications by converting a paper newsletter and other marketing materials into a branded, interactive digital format for iPad-equipped employees and stores worldwide. Key challenges included preserving the brand’s visual standards, enriching content with multimedia, and rolling out a secure, easy-to-use app that integrated with existing systems.

Using Quark Publishing Platform, App Studio and QuarkXPress, Louis Vuitton launched an iPad app (pilot completed in under eight weeks) featuring a kiosk and offline library, PDFs and interactive publications with video and slideshows, dynamic search, and update/new indicators plus a public mode for client access. The solution delivered a rich internal newsletter and access to sales sheets, brochures and catalogues, enabled a commercial iPhone deployment, and supported a second Quark installation in Asia for mirroring and disaster recovery.

Louis Vuitton

Jérôme Guillement

Project Manager