Case Study: Lufthansa Cargo achieves mobile sales enablement with a corporate tablet and smartphone app from Quark App Studio

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Lufthansa Cargo Enables Sales and Staff with Corporate Tablet and Smartphone App

Lufthansa Cargo, a global air‑freight leader, teamed with longtime agency PRH Hamburg to create a modern corporate app for sales, management and enthusiasts. The brief called for a multi‑purpose, interactive presentation that works on tablets, smartphones and other devices, supports moderated and unmoderated use, and lets teams easily create and update multilingual content within an efficient workflow.

PRH built the app using Quark’s cloud‑based App Studio alongside QuarkXPress and the Quark Publishing Platform, converting existing layouts into responsive HTML5 with small file sizes and rich interactivity. The result is an attractive, CI‑compliant app on the Apple Store with seven content sections (80–100 pages), slide shows, video and pop‑ups, now used for sales presentations and staff training, with regular updates and a web version planned.


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