Case Study: Leading German Pharmaceutical Company Boosts Sales by 17% with Quantzig’s Real World Evidence Analytics Solutions

Streamlining Social Media Campaigns and Supporting the Launch of a Customer Support Initiative for a Leading European Telecom Company

A leading European telecommunications service provider worked with Quantzig to address challenges around improving market share, optimizing outreach, and making better targeting decisions. The customer needed a more data-driven approach to understand customer or physician behavior, improve marketing effectiveness, and increase returns from its current commercial strategy.

Quantzig implemented a real world evidence analytics solution with a three-phase approach that combined data analysis, predictive sample allocation, and real-time dashboards to improve decision-making. The engagement helped Quantzig deliver a 17% increase in sales, reduce sampling costs by more than 51%, and achieve a 3X improvement in satisfaction, while also improving sales effectiveness through actionable insights.