Case Study: a leading pharma retailer achieves real-time pricing visibility and sales sensitivity insights with Quantzig

Leading Pharma Retailer - Customer Case Study

A leading pharma retailer in Europe faced challenges in setting product prices due to a lack of a robust pricing strategy and mechanisms to track and manage prices across different websites and geographies. They engaged Quantzig's pricing analytics assessment team to benchmark their retail product prices against competitor offerings.

Quantzig's solution involved capturing price adjustments from various websites and systems for consolidation and aggregation to perform price optimization. The impact delivered included providing real-time visibility of product prices, market share, and discounts; creating an analytical capability to monitor and benchmark prices across geographies; benchmarking product prices against competitors; and analyzing online data for over 1000 price points across the client's portfolio.