Case Study: Leading Probiotic Drinks Supplier improves margins with Quantzig

How a Leading Probiotic Drinks Supplier Devised a Price Simulator That Allowed Them to Set Future Prices

Leading Probiotic Drinks Supplier, a U.S.-based beverage company with operations across several geographies, worked with Quantzig to address pricing challenges driven by regulatory requirements that limited sales to distributors and state government agencies. The company also needed to establish desired shelf prices for each SKU, including distributor pricing, while improving pricing and promotion decisions across its product portfolio.

Quantzig implemented a pricing analytics solution that gave the client a centralized, consistent approach to managing distributor pricing and built a price simulator to model future prices based on factors such as state, costs, distributor segment, discounts, tax, and supply chain inputs. As a result, the client gained real-time visibility into SKU prices, costs, discounts, and sales, and improved margins by computing shelf price more accurately across the portfolio.