Case Study: OpenLending improves sales cycle progression with Quantified's AI Sales Simulator

OpenLending improves sales cycle progression by 13.97% with Quantified

OpenLending, a tech-enabled lending platform, faced a challenge where its sales reps needed to improve their skills to handle new, difficult objections from prospects in a high-pressure, rising interest rate environment. Their Vice President of Sales Operations, Greg Tolmachoff, knew roleplay was essential for preparation but that managers lacked the time for effective and rigorous practice. To overcome this, they turned to vendor Quantified and its AI Sales Simulator.

Quantified provided a solution with multiple AI-powered lending officer personas for reps to practice against in a safe space, receiving objective feedback. This implementation allowed all sellers to be trained on the platform in just one day, with each user making an average of 11 practice attempts. The result was a rigorous training program that led to a 13.97% improvement in sales cycle progression within the first four months.

OpenLending