Case Study: Kenvue scales precise product consumption insights with QualSights Consumption Sensors

Kenvue uses QualSights to measure daily servings and calories consumed

Kenvue, a consumer packaged goods leader, sought a rich understanding of consumption patterns for a new-to-market product. To gain precise insights, they partnered with QualSights and leveraged its proprietary Consumption Sensors to passively measure how products were used.

QualSights implemented a solution that provided Kenvue with a deep understanding of consumption routines, including data on daily servings and average calories consumed for both their own brand and a competitor's. The findings were so valuable that Kenvue used them to map out best practices for scaling the QualSights methodology across other divisions within the company.

Kenvue