Case Study: ProProfs Quiz Maker boosts NPS from 18 to 50 with Qualaroo

ProProfs Quiz Maker boosts NPS from 18 to 50 with Qualaroo

ProProfs Quiz Maker, a pioneer in cloud-based quiz tools, faced challenges with its previous method of gathering customer feedback through bi-annual email surveys. This approach resulted in low response rates, delayed feedback, and a negative impact on its Net Promoter Score (NPS). To address this, they turned to their sister product, the vendor Qualaroo.

Qualaroo implemented an in-product customer feedback solution using contextual surveys presented to users while they were actively engaged with the platform. This strategy led to a 20% increase in response rates and a 45% increase in detailed feedback. Most significantly, Qualaroo helped ProProfs Quiz Maker boost its NPS score dramatically from 18 to 50, reflecting a major increase in customer satisfaction and loyalty.

ProProfs Quiz Maker