Quad
32 Case Studies
A Quad Case Study
CLR Brands, a company specializing in tough cleaning products, faced the challenge of being overlooked for its extensive range of specialty cleaners despite its recognized expertise. They partnered with Quad and its creative agency, Betty, to enhance brand recognition and drive retail sales.
Quad's agency Betty developed the "Been There. Outdone That." campaign, which was supported by a sequential media plan from Quad's media agency, Rise. This solution utilized digital tactics and influencer partnerships. The campaign yielded tremendous results for CLR Brands, including an 18% increase in sales, an 11% increase in aided awareness, and a 124% increase in store locator visits.