Case Study: AdVini optimizes product management with Quable PIM

AdVini manages 10,000 references across 50 countries with Quable

AdVini, a major French wine producer with a vast portfolio of brands and international distribution, faced challenges in managing its complex product information across numerous sales channels. The company needed to automate the generation of marketing documents and unify its data while respecting the unique specifics of its many wineries. To address this, AdVini partnered with vendor Quable to implement its PIM (Product Information Management) solution.

Quable's PIM provided a centralized platform to harmonize all product data, which became a single source of truth. A key feature was the "print extension" for automated generation of PDF documents like product sheets and catalogs, giving teams autonomy without technical help. The solution also offered flexibility through customized dashboards and workflows tailored to AdVini's diverse needs. As a result, Quable enabled AdVini to accelerate its business across all channels, optimize product management, and automate document production, significantly improving efficiency and supporting international expansion to over 50 countries.

AdVini