Case Study: CBTW accelerates new solution development with Qmarkets Q-ideate

Fueling New Solution Development with an Innovation Platform – CBTW & Qmarkets

CBTW, a global consultancy with 3,000 employees across 21 countries, needed a better way to manage innovation and new solution development. Its teams were working in silos with fragmented tools like SharePoint, MS Teams, and Miro, which made it difficult to share knowledge, align ideas with the company’s solution portfolio, and run innovation programs consistently. CBTW chose Qmarkets’ Q-ideate platform to support both knowledge management and idea management.

Qmarkets implemented Q-ideate as a customized, end-to-end innovation platform for CBTW, with workflows for idea generation, triage, incubation, and delivery, plus search, scoring, voting, reporting, and gamification features. The company also introduced innovation coaches to sustain the process and drive collaboration. Within one year, CBTW had moved 10 marketable products from idea to execution, reduced time to market, improved project efficiency, and strengthened its culture of innovation.

CBTW

Olivier Della Maggiore

Innovation Leader