Case Study: QinetiQ achieves 527 qualified leads with QliQ's multi-channel B2B marketing

QinetiQ boosts conversion rate by 30% with QliQ

QinetiQ, a security and defence technology company, chose the QliQ Group to build a new corporate website and overhaul its marketing strategy to drive new business enquiries.

The QliQ Group implemented a multi-channel campaign including content creation, SEO, paid search, YouTube, and LinkedIn ads. This strategy generated 527 new leads, 1.4 million content views, and 120,000 site visits, while also achieving a 30% improvement in conversion rate.

QinetiQ