Case Study: Visionlab achieves 5% sales growth and 30% productivity gains with QlikView by Qlik

Visionlab Improves Its Sales By 5 % Thanks To QlikView

Visionlab is a leading Spanish optics retailer with more than 20 years in the market and about 130 stores, processing over 600,000 in-store orders annually and a factory handling 1,200+ jobs daily. As the business grew, Excel-based reporting proved inadequate: managers needed real-time key indicators, the ability to detect factory bottlenecks, and decentralized data access to support faster, local decision-making.

In 2003 Visionlab implemented QlikView and developed scorecards for production, sales and marketing, giving area heads instant, visual insights. The solution delivered rapid ROI (the sales scorecard paid for itself in three months) and measurable impact: sales rose 5%, productivity improved by 30%, and the service rate at centers increased from 70% to 90%, supported by two QlikView servers and 50 end users.

Visionlab

Felix Calero

Organizational and Systems Director