Case Study: Virgin Mobile Middle East & Africa achieves real-time visibility and faster performance insights with Qlik

Virgin Mobile Middle East & Africa - Customer Case Study

Virgin Mobile Middle East & Africa needed faster, clearer insight into budgeting, performance and customer metrics across the region. Mats Carrgard, SVP of Business Performance, faced the challenge of turning large, disparate product and financial datasets into actionable KPIs to track revenue, retention and regional objectives in near real time.

By deploying Qlik, the team gained end-to-end visibility—from granular details to executive overviews—enabling rapid prototyping, quick metric generation and deep-dive trend analysis. The result: faster dashboards and reports delivered in hours, automated processes, improved revenue insights and better-informed stakeholders driving more effective performance management.

Virgin Mobile Middle East & Africa

Mats Carrgard

Senior Vice President, Business Performance