Case Study: Nabtesco achieves data-driven marketing and manufacturing innovation with Qlik

Qlik helps Japanese manufacturer create a data-driven mindset in order to expand global marketing power

Nabtesco Co., Ltd., a 90-year‑old Japanese leader in motion control technologies (industrial robots, hydraulic and transportation equipment, automatic doors and packaging machines), faced intensifying global competition and needed to strengthen manufacturing innovation and marketing by quickly turning large, disparate datasets into actionable insight while improving company‑wide data literacy.

The company deployed Qlik Sense to consolidate subsystems, visualize and link data across teams, and migrate heavy spreadsheet aggregations—reducing aggregation time to nearly zero, removing information leaks, and enabling faster, deeper analysis. Training power users expanded analytics adoption, delivering clearer insights, better cross‑team collaboration, and improved decision‑making that strengthened marketing and production responsiveness.

Nabtesco

Hiroyuki Yuno

General Manager - Department of Production Engineering