Case Study: Health Market Science achieves rapid, scalable healthcare-provider data analysis and profitable growth with Qlik

Health Market Science taking healthcare provider data a QlikView-leap forward

Health Market Science (HMS) is a leading U.S. provider of healthcare provider reference data—maintaining the HMS Provider Master File with millions of practitioner and organization records aggregated from roughly 2,500 sources and used by top pharmaceutical, device and payer customers. HMS struggled with constantly changing source data and a manual, programmer-dependent process for tracking, cleansing and analyzing millions of records, which slowed ad-hoc sales requests and threatened data quality and growth.

HMS deployed QlikView (16 users across three functions) and had a working application in one day, enabling analysts to self-serve complex queries and trend analyses across 5.5 million records without bespoke coding. The result was faster, more scalable data quality and product analysis, quicker sales responses, freed-up development resources, expanded product offerings and strengthened competitive advantage and profitability.

Health Market Science

Matt Wallach

Chief Marketing Officer