Case Study: University of Bath achieves hands-on data-visualization and storytelling skills with Qlik

Gaining data skills for the future Bath students compete using real life data

The University of Bath partnered with Qlik to give MSc Business Analytics students hands-on experience in data visualization and communication—skills identified as critical for future graduates. The challenge: move students from theory to practice using an industry-leading tool and real-world travel industry data so they could build practical, employer-relevant capabilities.

Working with the Qlik Academic Program, Bath ran a team-based data challenge using Qlik Sense; students explored real travel data, built visual apps and used storytelling features to solve a business problem. Twenty students presented their solutions to Qlik Solution Architects, received constructive feedback on visualizations and data communication, and left with faster, practical experience turning raw data into insights.

University of Bath

Maria Battarra

Senior Lecturer