Case Study: Context accelerates research delivery and expands market coverage with QlikView (Qlik)

Context - Customer Casa Study

Context is Europe’s largest independent business and consumer technology research firm, headquartered in London and serving major vendors, Fortune 500 companies and financial analysts across Europe. The company needed analytics that went beyond spreadsheets and static reports but without the complexity and delays of traditional OLAP cubes that would undermine timely, valuable reporting.

Context deployed QlikView to about 30 internal users and 300 customers, delivering marketing, operational and Six Sigma dashboards and rolling out new applications in four weeks; QlikView Server and Publisher enabled dynamic online and email report delivery. The result was richer, customer-specific reporting, faster product cycles, expanded market coverage and data analysis, empowered analysts who no longer depended on IT, and growing customer demand for additional licenses.

Context

Howard Davies

Co-founder