Case Study: bonprix achieves faster, data-driven decision-making with Qlik Analytics

bonprix uses data to measure the success of its products, customer service and more

Bonprix, the internationally successful fashion retailer with around 15 million active customers, needed a better way to handle rapidly growing data from its online business. Its Excel-based reports had become too slow and complex, so the company looked for a standalone BI solution from Qlik to support dashboards, standard reports, and self-service analytics across finance, IT, marketing, sales, and supply chain.

Qlik implemented Qlik Analytics, later upgraded to Qlik Analytics SaaS, with connectors to bring data from SAP systems, Teradata, and Google BigQuery into a centralized cloud-based environment. The result was interactive dashboards, advanced analytics, alerts, and automation that improved decision-making and reduced manual work; bonprix reports 20% lower annual operating costs and 10 hours saved on hardware, software, and maintenance tasks.

Bonprix

Michael Wöbse

Product Lead SAP BW & Analytics