Case Study: Swedish Match cuts costs with QBank DAM

How Swedish Match cut costs by taking their digital asset management in-house

Swedish Match, a global tobacco product company, faced challenges in managing a large quantity of digital assets across its global workforce. Their manual processes, which relied on USB sticks and external agencies, were inefficient and made it difficult to maintain brand consistency and version control. They required a centralized system to share, sort, and find marketing materials and needed a solution from a vendor like QBank DAM that could integrate with their existing business systems.

By implementing QBank DAM, Swedish Match automated their digital asset management and took full control of their processes. QBank integrated with Microsoft Dynamics AX to automate the tagging of images, which streamlined the uploading of product images to their websites and external partners. This solution provided a single source of truth, eliminated their reliance on external agencies, and cut costs for the company.

Swedish Match