Case Study: JM AB achieves more efficient digital asset management with QBank DAM

How one of the leading Nordic housing developers maximizes their content distribution with QBank

JM AB, a leading Nordic housing developer, faced challenges in managing its growing volume of digital assets like images and videos. Their existing system was inflexible and led to inefficient workflows, making it difficult to share marketing materials and brand guidelines. To solve this, they turned to the vendor QBank for its DAM (Digital Asset Management) solution.

QBank implemented a centralized hub for all of JM AB's digital assets, featuring a Media Portal for easy internal and external sharing and a Moodboard function for streamlined uploads from photographers. This provided JM AB with greater control, efficiency, and brand consistency. The solution met their initial needs by enabling them to publish accurate, up-to-date assets and manage rights effectively, supporting their large organization across multiple markets.

JM AB