Case Study: ICONOMI improves onboarding and reduces user drop-off with QAwerk

ICONOMI decreases user drop-off by 15% with QAwerk

ICONOMI, a crypto asset management platform, partnered with QAwerk to elevate the quality and security of their web application. Their challenge was to prevent user drop-off during onboarding, ensure platform security, and deliver a user-friendly experience for a diverse audience. This need arose after QAwerk's previous Bug Crawl initiative had identified critical issues in their production Android app.

QAwerk implemented a comprehensive manual testing solution focused on the registration flow. Their strategy included testing password setup, identity verification, VPN detection, cross-browser compatibility, and mobile responsiveness. This proactive approach allowed QAwerk to identify and help address several critical bugs. The results were substantial, including a 15% decrease in user drop-off rate and over 100,000 users enjoying an improved experience, giving ICONOMI confidence in their platform's reliability.

Iconomi