Case Study: Distractify achieves improved mobile engagement with QArea testing and development

Testing services for Distractify

QArea worked with Distractify, a leading entertainment company in the mobile era, to support its fast-growing, media-heavy content platform. As an entertainment portal with list-based stories, images, GIFs, and videos, Distractify needed reliable testing and development support for its PHP-powered website and mobile experience across Android and iOS.

QArea implemented service-oriented architecture integration and built Android and iOS APIs, while also providing functional, compatibility, regression, ad-hoc, UI/UX, validation, and smoke testing, plus bug reporting and rechecking. The work helped Distractify reach 43 million unique visitors since launch and 10 million Facebook shares, with reported impact including 87% satisfaction, 57% mobile app conversion, and a 7% decrease in bounce rate.

Distractify