Case Study: a California-based REIT achieves record-breaking virtual conference attendance with Q4

California-based Real Estate Investment Trust Company - Customer Case Study

A California-based real estate investment trust company faced the challenge of communicating with its investment community during the pandemic after being unable to host its large-scale in-person event. The goal was to create a seamless and engaging virtual experience that could efficiently deliver vital information. They engaged the virtual event teams at Q4 to develop a solution.

Q4 implemented a personalized, multi-day virtual conference featuring custom attendee agendas, live-streamed sessions, and moderated Q&A. This solution drove record-breaking attendance, exceeding 100 attendees, and allowed the company to reach more organizations than in prior years. The event was also recorded, creating a valuable on-demand asset that enabled the team to proactively follow up with interested contacts.