Case Study: OptaCredit achieves 300% increase in loan applications with Q2 Software's Cloud Lending

OptaCredit achieves 300% increase in loan applications with Cloud Lending

OptaCredit is an AI-powered, data-driven online lender in India on a mission to democratize credit. To move beyond bureau scores with its proprietary OptaScore and meet surging demand (especially after demonetization), the company needed a 24/7, cloud-native, Salesforce-built, end-to-end lending platform that provided real-time processing, strong security, in-house control and analytics for origination, underwriting, servicing and collections.

OptaCredit implemented Cloud Lending’s Salesforce-native solution—deploying CL Originate™, CL Loan™ and CL Collections™ via an agile, 90-day rollout—giving a configurable, scalable architecture and 24/7 support. The result: loans funded within 48 hours, a 300% increase in loan applications, the ability to tweak channels and launch tailored products live, plus stronger analytics, control and data security.

OptaCredit

S Kumar Srivatsan

CEO and Founder