Case Study: Rakuten LinkShare achieves faster, scalable reporting and analysis with Pythian

Pythian® Delivers Indy 500 Performance to Rakuten LinkShare’s Fortune 500 Clients

Rakuten LinkShare, a provider of online marketing services for Fortune 500 businesses, needed a scalable way to manage massive historical e-commerce data and deliver flexible reporting and analysis as it expanded globally. It turned to Pythian for help building a consolidated, user-friendly data infrastructure that could support faster global access and advanced dashboard capabilities.

Pythian implemented an Oracle Exadata-based database environment with Oracle Database, Real Application Clusters, Oracle Enterprise Manager, and Oracle Business Intelligence Suite Enterprise Edition. The result was a major performance boost: response times were cut in half, query speed and efficiency improved by 8x, and data center floor space and power needs were reduced by 400%, enabling near real-time access to campaign data for advertisers and publishers.

Rakuten LinkShare