Case Study: CRU achieves faster reporting and revenue growth with Pyramid Analytics

Pyramid Toolsets Fine-Tune CRU’s Data-Driven Business

CRU, a leading commodity market analysis firm, had transformed from a paper publisher to a digital business but struggled with manual Excel reporting, unreliable SQL Server reports and inconsistent numbers across finance and sales. The company needed a single source of truth, stronger data governance and a cloud‑friendly analytics platform to make large, complex commodity datasets usable and actionable.

CRU adopted Pyramid Analytics for its Microsoft-stack compatibility, centralized dashboarding with controlled self‑service, and hybrid/cloud support, automating hourly data refreshes and bringing disparate systems together. The change sped reporting from quarterly to monthly, improved subscription-renewal tracking and sales visibility, strengthened data governance and visibility, and helped drive revenue growth and greater operational efficiency.

CRU

Will Blake

Director of Technology and Analytics