Case Study: La Segunda Bakery & Cafe boosts sales with Pyper's value-focused restaurant promotions

La Segunda Bakery & Cafe boosts sales 25% with Pyper

The customer, La Segunda Bakery & Cafe, faced the challenge of raising awareness for its newest location and combating the perception of high prices. Pyper worked with the bakery to develop and implement a value-focused marketing strategy and promotional schedule to attract new customers and encourage repeat business.

Pyper's solution was to create a high-value combo meal promotion, supported by in-store flyers, organic and paid social media, and email marketing. This strategy resulted in a 4% increase in web traffic and, more importantly, drove a 25% sales increase for the new location and a 12.5% increase across all locations month over month.

La Segunda Bakery & Cafe