Case Study: CVS Pharmacy improves prescription and loyalty management with Putti's mobile app

A Putti Case Study

Preview of the CVS Pharmacy Case Study

CVS Pharmacy brings prescriptions and loyalty into one app for nearly 10,000 stores with Putti

CVS Pharmacy, the largest pharmacy chain in the US, faced the challenge of making everyday health needs like prescription refills and loyalty management less time-consuming and friction-filled for its customers. They partnered with the vendor Putti to build a mobile app that would increase customer satisfaction and build loyalty through a more engaging digital experience.

Putti developed the official CVS Pharmacy mobile app for iOS and Android, creating a feature-rich yet intuitive solution. The app streamlined prescription management, digitized the loyalty card, integrated photo printing, and provided medication assistance tools. The outcome was an enterprise-grade mobile application that brought convenience and ease to millions of CVS customers, successfully pairing a modern mobile experience with the company's extensive network of retail outlets.


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