Case Study: Best Western unifies guest booking across 4,100 hotels with Putti’s Best Western To Go app

Best Western unifies guest booking across 4,100 hotels with Putti

Best Western, one of the world's largest hotel chains, needed a franchise-friendly solution to unify the customer experience across its 4,100 properties. Their challenge was to create a single app that would allow guests to make reservations, track trip details, and share plans. The vendor Putti was engaged to handle this project at scale.

Putti built the Best Western To Go universal app for iPhone and iPad. The solution featured geo-search, one-tap booking, and in-app rewards, supporting five languages for a global audience. The outcome was a simple and elegant app that successfully unified the vast library of individual properties, allowing guests worldwide to find and book hotels at any time.

Best Western