Case Study: HungryNaki boosts retention and LTV with Pushwoosh

HungryNaki boosts retention and LTV with Pushwoosh

HungryNaki, a food delivery app, faced the challenge of retaining a large wave of new users acquired during the pandemic. They partnered with Pushwoosh to use its customer engagement platform to turn this explosive demand into a loyal, high-value customer base.

Using Pushwoosh, HungryNaki implemented a strategy of audience segmentation and personalized offers. They created targeted campaigns using behavioral and location-based segmentation to reach users with high retention potential, such as those who had placed five or more orders. This approach resulted in higher customer retention and increased lifetime value (LTV), ensuring sustainable scaling and growth for the app.

HungryNaki