Case Study: Mi-Home.pl achieves 5%+ sales growth with PushPushGo web push notifications

Mi-Home.pl increases sales by more than 5% with web push notifications

Mi-Home.pl, an online Xiaomi electronics store in Poland, sought to build brand awareness and reach both new and existing customers more effectively. They partnered with the vendor PushPushGo to implement its web push notification service as a solution to this challenge.

By utilizing PushPushGo's platform, Mi-Home.pl implemented a strategy of sending 2-3 broadcast campaigns weekly and employed automation scenarios for cart abandonment and product viewing reminders. This solution from PushPushGo delivered significant results, including an 11.22% click-through rate for their most effective automated campaign. The company estimates that these web push notifications directly increased their sales by 5% to 8%.

Mi-Home.pl

Tymoteusz Wiśniowski

Project Owner