Case Study: Slipfree achieves 81% revenue growth with Push Group's omni-channel marketing approach

Slipfree increases revenue by 81% with Push Group

The Push Group worked with their eCommerce customer, Slipfree, an online Shopify store for non-slip footwear and swimwear. The challenge was navigating significant changes in consumer behavior caused by the pandemic, which altered the demand for their holiday essentials.

Push Group implemented an omni-channel approach for Slipfree, which included streamlining campaign structures, introducing new email and website strategies, and testing new ad creatives. This solution successfully drove an additional 50,000 visitors to the site and increased revenue from paid campaigns by 81% year on year.

Slipfree