Case Study: Neal’s Yard Remedies achieves efficient revenue growth on Meta with Push Group

Neal’s Yard Remedies boosts revenue 44% with Push Group

Neal’s Yard Remedies, a UK skincare and cosmetics retailer, faced the challenge of growing its customer base efficiently amidst rising digital advertising costs and intense market competition. The Push Group was enlisted to help scale new customer acquisition on Meta without compromising profitability or losing engagement with existing loyal customers.

The Push Group implemented a strategic approach focused on consolidating campaigns with Meta’s Advantage+ Shopping Campaigns (ASC+), optimizing budget allocation for new customer growth, and testing creative strategies like user-generated content. This solution drove a 44% quarter-over-quarter increase in revenue and an 18% year-over-year growth in average order value, achieving efficient scaling without a loss of efficiency.

Neal’s Yard Remedies