Push Group
53 Case Studies
A Push Group Case Study
The Push Group was engaged by Dr Chrissie Yu, a London-based consultant obstetrician, to build authority and visibility for her pregnancy care website from scratch in the highly competitive health information space. The challenge was to leverage AI effectively on a tight budget to achieve measurable SEO gains and establish credibility against dominant, established institutions.
Using proprietary AI tools like DialAgents and a data-led Digital PR strategy, Push Group generated relevant audience insights, built an unbiased dataset from forum discussions, and created a comprehensive statistical article. This approach secured high-quality backlinks and significantly boosted domain authority. The results included the Domain Rating rising from 1 to 19, over 2,700 clicks to the campaign page, and the content outperforming established authorities in Google AI Overviews, ultimately winning the Best Use of AI in a Client Campaign award.