Purplex Marketing
29 Case Studies
A Purplex Marketing Case Study
Caldwell, a global manufacturer of specialist hardware for the window and door industry, sought to increase its market share and position itself as a total hardware solutions provider. To meet this challenge, the company partnered with Purplex Marketing for an integrated marketing campaign.
Purplex implemented a comprehensive solution that included website development to improve user experience, alongside a campaign integrating branding, PR, and communications to expand Caldwell's international brand recognition. The vendor also developed a set of global core values for the company. As a result, Caldwell achieved a 40% growth year on year in key areas of the business and saw a 31% increase in LinkedIn followers over nine months.