Case Study: Affordable Window Group achieves 550 leads per month with Purplex Marketing

Affordable Window Group generates 550 leads per month with Purplex Marketing

Affordable Window Group (AWG), one of the UK's leading window manufacturers, wanted to increase sales of its premium Timberlook heritage window range. They identified significant growth potential in the heritage market and needed a marketing strategy to attract more trade customers while simultaneously generating consumer leads. They turned to Purplex Marketing to develop a comprehensive plan to capitalize on this opportunity.

Purplex Marketing implemented a dual-strategy campaign targeting both trade installers and homeowners. The solution included building a premium website, executing location-specific SEO and PPC campaigns, creating engaging social media content, and launching targeted email and PR efforts. The results were exceptional, generating over 550 qualified leads per month and achieving a 350% increase in organic search traffic for AWG.

Affordable Window Group (awg)