Case Study: Valenzano Family Winery achieves VIP ticketing and faster event check-in with Purplepass

Valenzano Family Winery gives guests the VIP treatment with custom ticket packages and premium add-ons

Valenzano Family Winery, one of the largest wine producers on the East Coast, faced challenges with gate congestion and long wait times at their popular events. They needed a solution that would provide reliable on-site equipment and the ability to offer sophisticated VIP ticket packages and criteria-based discounts to improve the guest experience.

By implementing the complete event management software from Purplepass, the winery gained access to essential gear like scanners and box office systems, often at no cost. Purplepass enabled them to create custom ticket add-ons, exclusive VIP experiences, and auto-triggering coupon codes. This resulted in a more efficient gate flow and the ability to provide a superior, customized experience for their guests.

Valenzano Family Winery

Anthony Valenzano

Manager