Case Study: Appalachian Fair Association reduces reservation errors and boosts ticket sales with Purplepass

Appalachian Fair Association minimizes their reservation errors and maximizes ticket sales with online event software

The Appalachian Fair Association, a regional fair in Tennessee, faced significant challenges managing ticket sales through phone and in-person orders only. This outdated process led to frequent reservation errors, miscommunication, and a high demand for personnel. They turned to the event management software and services from vendor Purplepass to find a solution.

Purplepass provided an online ticketing system, a mobile box office for event management, and comprehensive support and training. This solution minimized errors by shifting sales online, which cut phone sales in half and freed up staff. The results included a spike in overall sales and attendance, with tickets now 100% available online. The Purplepass system also provided invaluable tools for managing assigned seating and multiple user accounts efficiently.

Appalachian Fair Association

Sandra Saylor Conley

Accounts Manager